Fingerpost, Walsall
Walsall, WS3 5AU
Your investment
£15,000
Agreement Type
Long Term Agreement (5 Year Tenancy)
- Fantastic waterside location
- Great food opportunity
- Turn key operation
3+ Private Bedrooms
Beer Garden
Car Park
Cask Ale
Kitchen
Sports Teams
One promising avenue for expansion lies in the impressive bar area, which has the potential to become a hub for local patrons seeking a diverse range of beverages. With an extensive selection of products, including a variety of cask ales that perfectly complement this style of operation, the pub can entice a broader local audience looking for a great place to enjoy their preferred drinks. On the catering front, the establishment’s back-of-house capabilities can support a large-scale food operation. The food offering can be tailored to cater to a diverse market, spanning from value dining options to a more upscale, gourmet experience. To maximize its appeal, it’s essential to focus on a specific target market while offering a comprehensive menu. Notably, Sunday roasts can serve as a cornerstone of the food offering, drawing patrons in for a traditional and delicious dining experience. By strategically expanding and marketing both the bar and food offerings, The Fingerpost is poised to attract a wide array of customers, ensuring its continued success and growth in the market. The Fingerpost presents a remarkable opportunity ideally suited for an experienced food operator with aspirations to expand their current portfolio. The surrounding market in this area is substantial, making it advantageous to focus efforts on one specific and well-defined target market.
The Fingerpost stands as a distinctive detached establishment, nestled in a picturesque canal-side setting on the outskirts of Walsall. Upon arrival, you are greeted by a convenient front car park, offering ease of access. Step through the inviting front door, and you’ll find yourself in a spacious, open-plan bar area featuring a generously sized bar counter. This seamlessly transitions into a cosy, intimate dining section before leading you further into the heart of the establishment – the expansive main dining room. Here, the space opens up to reveal a splendid, elevated decked area, partially covered, which offers great views of the tranquil canal. Positioned in close proximity to the main A5 route, connecting the M6 to Cannock and Walsall, The Fingerpost enjoys an ideal location for attracting passing travellers. Moreover, its longstanding presence in the area ensures a steady stream of loyal patrons from both the local community, drawn to its inviting ambiance for casual dining, and those seeking a welcoming spot to enjoy their favourite beverages.
The layout of The Fingerpost has been thoughtfully designed to cater to both patrons seeking a cosy drink and those looking for a delightful dining experience. As you step into the spacious bar area, you’ll immediately notice inviting soft seating, thoughtfully placed near a warm and welcoming fireplace at the far end. Here, you can relax, enjoy your favourite beverage, and bask in the comforting ambiance. Alternatively, you can proceed to the expansive lounge area, which seamlessly blends spaces for both drinking and dining, offering versatility to suit your preferences. For those seeking a picturesque dining experience, The Fingerpost’s dining area takes full advantage of its idyllic canal-side location, providing captivating views of the tranquil canal and its scenic banks stretching into the distance. This area comfortably accommodates over 50 guests, allowing them to savour their meals while soaking in the natural beauty outside. Additionally, there’s a smaller, more intimate dining space with seating for up to 20 guests, perfect for those seeking a quieter, private setting. The highlight of the establishment is the raised decking area, offering a splendid vantage point overlooking the canal. This area boasts a combination of covered and open spaces, making it an ideal spot for both leisurely drinks and memorable dining experiences, all while enjoying the views of the picturesque canal.
The Fingerpost presently operates as a thriving establishment known for its emphasis on fine dining and a vibrant community drinking scene. However, there is substantial room for growth and diversification to attract a wider range of demographics in the future.
This consists of two bedrooms, living room and bathroom.
Annual Rent: £26,000
Security Deposit: £5,000 or the equivalent of three months’ rent, whichever is greater
Working Capital: £5,000
Stock: £5,000
Fixtures and Fittings: To be confirmed upon valuation – funding options may be available for the right licensee.
Business Rates: £Nil. Based on the April 2023 rating list, the Zero Rates Payable is based on small business rates relief being applied for by the licensee and the licensee only occupying one property for commercial purposes.
Tie: All drinks categories are tied. For fully funded licensees on long term agreements, we offer free-of-tie options for certain drinks categories in exchange for an annual fee.
For a breakdown on financial information, please refer to the ‘Additional Info’ tab.
Annual Rent – This is our lowest rent figure associated with a Full Tie. If the tie is reduced the effective rent (via Tie Release Fees) will increase. Rent is billed and paid for weekly in advance depending on the payment terms agreed). On occasion, our Business Development Manager will discuss a start up rent which is discretionary to an individual pub and can be discussed.
Security Deposit – A security deposit is required when applying for a pub with Admiral. This will be the greater of £5,000 or three months’ headline rent. The deposit is held on your account and returned when you leave, subject to your final account balance and the condition of the property. We will also carry out a credit check as part of your application, which may affect the deposit amount required.
Working Capital – This is a recommend amount required which will be used in the day-to-day running of the business.
Stock – This will be valued by an independent valuer on the day you take over the pub. This includes unbranded glassware, unopened bottles, wines, spirits, any unopened / opened kegs and cask ale providing the container is unopened.
Fixtures & Fittings – This includes any item that is bolted to the floor or walls, and a fitting to be any item that is free standing or hung by a nail or hook. This will also include furniture.
Tie: All drinks categories are tied. For fully funded licensees on long term agreements, we offer free-of-tie options for certain drinks categories in exchange for an annual fee.
Training – £350.00 – Before signing a long term agreement, you will be required to attend our 7 Steps to Sales Success training programme. Held online over two days, you will learn marketing and business strategies that will help you to grow sales in your pub – step-by-step.
Service Charge Cost – £65.86 per week – The Admiral Taverns Premium Maintenance Package will help take care of your compliance and statutory obligations with one simple fee, whilst giving you piece of mind about your boiler and cellar cooling repair and replacement. This also includes full access to e-learning for you and your staff.
Zero Business Rates* – Based on the draft rating list for April 2026, the Nil Rates Payable is based on small business rates relief being applied for by the licensee and the licensee only occupying one property for commercial purposes. Please note, this only applies to pubs marked with an Asterix *
We believe we do things differently to other pub companies. To us its quite simple – great pubs are run by great people, so we focus on ensuring we can empower you to run a successful pub business. Every licensee is different, and no two pubs are the same, so we carefully tailor the range of agreements, support and training packages we offer to give you all you need to run your own pub.
The first step is to call our recruitment team and have a chat with us. We’ll probably suggest you attend one of our recruitment events as nothing beats a face to face chat. It’s also a good idea to research the sort of pub you are interested in ahead of time, so you have a clear picture of the competition in the area and what the local community looks for in that pub.
In order to run a pub, you will need a personal license which regulates the sale of alcohol in a pub. This can be achieved through attending a one-day course, ending in a multiple-choice exam. Once you’ve passed the exam, you then need to apply to your local council, for your personal licence. Admiral can easily help you with this by offering a discounted rate. Finally, you will also need to complete PEAT training (Pre Entry Awareness Training), an online course which explains the leased and tenanted pub agreement you are about to take on.
Our default agreement is our 5 Year Tenancy Agreement with a range of support available to you throughout your agreement with Admiral. We also offer induction training, our 7 Steps to Sales Success course is a 2 day online course that will provide you with the knowledge to run a pub and get you off to a great start before you get started. In addition to this, we offer other training workshops on a wide range of topics such as Marketing, Social Media, Cellar Training along with online training including Food Hygiene, Health & Safety and lots of other related courses. There is simply training available for every subject. When you take on a pub with us, your Business Development Manager will discuss your training requirements with you and identify areas where you may benefit from additional support or training.
Rents are based on open market value, Fair Maintainable Trade (FMT) and the future trading potential of the premises. This entails an assessment of the turnover and profitability that a reasonably efficient operator would be expected to achieve, taking into account the optimum trading style for the premises and making reasonable allowances for costs. This will involve estimating the trading potential rather than just adopting the actual level of trade under the existing ownership. This method of valuation is known as “the Profits Method”.
We want to empower our licensees to get on with the day to day running of the pub, as well as giving you the knowledge that you can count on us for as much (or as little) support as you need. Our team are truly passionate about community pubs and we want to do as much as we can to help you run sustainable and profitable businesses. Our support includes but isn’t limited to the following: Commercial & Marketing Support, Food Team, Licensing, Property Help Desk, Investments, Machines and Training.
Our BDMs work hard to build strong working relationships with their licensees. Your BDM is there to help you develop your pub and can support you in many different ways. From guidance around products and pricing, planning events, marketing your pub and development and training, our BDMs are empowered to make quick decisions which will help you move forward with your business.
We are continually investing in our pubs. From transformational refurbishments to small improvements where it really counts, we run an active investment programme and are committed to improving our estate of pubs. We also are fully invested in working alongside our licensees during the investment process to bring their ideas to fruition.
Admiral operates under the tenanted and leased model whereby we as the pub company own the pub and agree to rent the premises to you via a lease or tenancy agreement. Most tenancies/leases include a negotiated supply agreement covering the purchase of all drinks categories and possibly a range of other goods and services (hence the phrase ‘tied’ pubs). The level of rent you agree to pay at your pub will be dependent upon the extent of your purchasing obligations. Our rent offers are based on a Full Tie, and hence reflects the lowest rent payable. For licensees on long term agreements, we offer free-of-tie options for certain drinks categories in exchange for an annual fee. The prices you pay for drinks purchased from Admiral are likely to be different to those on the open market. When you take on the pub your BDM will discuss rent and the tie with you.
To enter into any tenancy agreement with Admiral, you will normally have to consider the following costs:
Personal Licence fee – This is the fee for obtaining your Personal Licence which you will require if you intend to be the Designated Premises Supervisor named on the premises licence.
Fixtures and Fittings (e.g. furniture, kitchen equipment, light
fittings, carpets etc) – These are usually valued on the day you enter the property. Whilst we prefer you to purchase the fixtures and fittings outright, there are occasions where we can provide alternative methods of purchase or may consider a rental agreement. Your BDM will discuss these options with you.
Deposit – The size of the deposit (or security bond) varies depending on the property and the commercial terms agreed but is normally the greater of a quarter’s rent or £5,000 and will be held for the duration of your agreement. In exceptional circumstances, we may allow you to pay a lower deposit and build this up over a time period.
Stock and glassware – These are purchased when you take over your pub, at an agreed valuation, from either the outgoing tenant or Admiral.
Working capital – The amount of working capital required (cash available) varies by pub, as each individual business requires different levels of funding. Your BDM will discuss this with you.
Pre Entry Awareness Training (PEAT) – This is mandatory training designed to raise awareness on the matters involved in operating a pub, from agreements, repairs and purchasing obligations. The cost of this course is £100 plus VAT.
Yes absolutely. We are always keen to encourage successful licensees to develop. Our BDMs work together with our licensees to achieve this and identify new opportunities. We also run training workshops to help you to gain the right skills, so you can take the step from running just one business to expanding with a second pub.
Admiral Taverns accept payment by Direct Debit or Open Banking (Pay by Link) only. Our Business Development Managers will discuss which method is most appropriate for you during the application process.
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