We’ve already blogged several times about the growing popularity of real ale (see our blogs on Cask Ale Week and Cask Marque’s real ale Sat Nav service), and recent reports confirm that real ale is now Britain’s fastest-growing drink.

Ale is benefiting from the trend towards traditional, locally sourced products and there has been an explosion in the number of breweries in Britain, with 71 starting up last year alone. There are now more than 700 breweries in Britain; more per head of the population than anywhere else in the world.

Admiral landlords who’ve yet to consider stocking real ale should consider getting a slice of this lucrative market; Admiral Taverns stock a huge range of cask ales and participates in the “Britains got cask” guest ale scheme, which means our pub landlords are spolit for choice.

We’re encouraging our landlords to think about joining in with WaterAid’s fundraising efforts by hosting their own water-themed quiz.

Everyday, one in eight people go without safe water and 4,000 children die from water-related diseases, making this a particularly worthy cause.

All the questions, divided into categories including Geography, Music, Film & TV and History, are available on The Publican’s website, plus lots of other ideas for fundraising activity.The Publican has also linked-up with the organisation for the initiative Tap into WaterAid, which urges pubs to ask for a 15p donation every time a customer asks for water.

Around 150 other pubs have already signed up to get involved in the Tap into WaterAid initiative. For more information, call 0207 7934949 or visit the WaterAid website.

Britain’s most famous pub landlord is starring in Admiral’s new radio advertising campaign.

The voice of TV comic Al Murray features in our latest recruitmentcampaign, which encourages pub lovers to consider a career on the other side ofthe bar.

The adverts will be broadcast across the UK as part of our media campaign.

We believe the new Al Murray ads will help us to attract more newcomersto the industry and raise awareness of the great opportunities available with Admiral Taverns.

Anyone interested in swapping sides of the bar should take a look at our pubs to let 

We’ve already reported on what a boost the World Cup will be for pub profits, and provided landlords with some advice on preparing their pub for the summer of sport.

And now, with the kick off now tantalisingly close, we want to share some tips on how best to cater for hungry footie fans.

Sharing platters of finger food are a great way to satisfy their appetite without forcing them to take their eyes off the game for too long. Keep things interesting by offering a few different selections – Tex Mex, Chinese, or Hot and Spicy are good starting points for themes - and ensure the platters look appealing by choosing a mixture of food in different colours and shapes.

Make sure that all of the food is easy to prepare and can be cooked as quick as possible to make the most of half time munchies and don’t forget about desserts – pudding platters can work really well too.

For further advice, Admiral Taverns landlords can speak to the Mypubfood team.   

A recent survey has revealed the drinking habits of the nation, and it’s all good news for the pub trade. 

The survey by OnePoll found that the average drinker spends £39,480 buying rounds for friends and family during their lifetime; that equates to an average of £840 a year.

These impressively huge figures are proof that the pub industry is still going strong and that running a pub can be a great business opportunity. If you’d like to find out more, contact our recruitment team or have a look at our pubs to let.

All landlords know the value of the Friday evening drinks market, when workers stream into local pubs to mark the beginning of the weekend. But a recent survey has revealed stingy bosses might be putting a dent in profits.

SAB Miller's European Beer Drinkers Survey has revealed that 97% of British bosses enjoy sharing a trip to the pub with their workmates but only one in ten managers insist on paying for all the drinks.

Landlords should get on the good side of bosses by offering up plenty of food and drink special offers – Admiral Taverns’ monthly magazine AGENDA has full details of the promotions available to our landlords, or you can speak to our Mypubfood team for some great bar food ideas.

A recent survey has revealed that customers want to know more about their pub food.

In a survey of 400 people by The Mystery Dining Company (TMDC) 58 per cent said they’d like to see nutritional details, such as calorie counts, on menus. Three quarters also said that including nutritional information would influence their choice of meal.

We’re advising Admiral Taverns’ landlords that displaying nutritional information of menus can help customers to make an informed choice and also clearly showcase the diverse range of food on offer.

If you’d like to find out more, our Mypubfood team is always available to help landlords make menu decisions.